Meatout 2007 is coming March 20th
IDA Co-sponsors annual campaign to promote compassionate vegan lifestyle

The first day of spring is just around the corner, which means it's time once again for the Great American Meatout, an international educational campaign sponsored by the Farm Animal Reform Movement (FARM) and co-sponsored by IDA.

Every year on March 20th, thousands of caring people of different ages and walks of life from all 50 states celebrate Meatout by educating their communities about the joys and benefits of a compassionate plant-based diet and ask their friends, families and neighbors to "kick the meat habit" (at least for a day). This year marks the 22nd consecutive annual Meatout, making it again the largest and longest-running annual grassroots diet education campaign in history.

Visit www.meatout.org/events/mevents.htm to find out what events are scheduled for your area so you can participate. There's still time to plan and register your own Meatout event. Examples include festivals, lectures, public dinners, cooking demonstrations, feed-ins, leafleting, street theater, information tables (i.e., "steakouts"), exhibits, farm animal walks, activism skill-building workshops and video screenings of pro-animal documentaries.

The theme of this year's Meatout is "Stop Global Warming!" With the popularity of the Al Gore documentary An Inconvenient Truth, more people are aware than ever before of the dangers that the greenhouse effect poses to the planet, along with every living being on it. The United Nations recently produced a report warning that raising cattle for meat and dairy generates more greenhouse gases than all the automobiles in the world. Therefore, the most effective tactic to reduce global warming is encouraging people to go veg.

It's easy to incorporate an environmental component into your event. When you register your event and request an Event Pack, FARM will send you their brand new "Stop Global Warming" poster and related handouts, as well as an official Meatout banner, color posters, leaflets, stickers and more! Start planning today!

In Defense of Animals is an international animal protection organization with more than 85,000 members and supporters dedicated to ending the abuse and exploitation of animals by protecting their rights and welfare. IDA's efforts include educational events, cruelty investigations, boycotts, grassroots activism, and hands-on rescue through our sanctuaries in Mississippi and Cameroon, Africa.

In Defense of Animals 3010 Kerner Blvd., San Rafael, California 94901 - P: (415) 388-9641 F: (415) 388-0388

email: ida@idausa.org